You can call us on 01748 471 099 Monday to Friday 9am - 5pm. We are closed Saturday, Sunday and Bank Holidays. Alternatively you can email us any time, day or night. We aim to answer all emails within a few hours, but please bear with us at weekends and Bank Holidays.
Protecting your privacy is important to us at BRUU. We want you to be comfortable using our website so we have set out this policy to make it easy for you to understand what we do with the information you have given to us.
We are YOLO INC Ltd (company number: 08948758)(trading as BRUU) of Upper Floors, 1 Chantry Wynd, Finkle Street, Richmond, DL10 4QE. YOLO INC Ltd is the “data controller” of any personal data it may collect, process and hold about you, unless we inform you otherwise.
What data do we collect?
We will collect information from you when you register on our website, when you phone us, engage with us on social media or when you write to us. Information we hold will include your name, address, telephone number, email address, IP address, credit or debit card details, device type, social media handles, purchases made by you, preferences and survey responses, location and any email correspondence.
This list is not exhaustive and in specific instances, we may need to collect additional data for the purposes set out in this Notice. Some personal data is collected directly, for example when you set up an online account on our website or send an email to our Customer Support team. Other personal data is collected indirectly, for example when you browse our websites or undertake online shopping activity. We may also collect personal data from third parties who have your consent to pass your details to us, or from publicly available sources. We may anonymise and aggregate personal data for insight and research but this will not identify anyone.
Our websites are not intended for children and we do not knowingly collect data relating to children.
How we use your data
We (and trusted partners acting on our behalf) use your personal data to provide goods/services to you, make a tailor made website for you, manage your account and verify your identity, with agreement contact you about news/offers that may interest you, for analysis and insight, to identify competition winners, to manage customer services interactions and when instructed for legal duty (for example, as an investigation by public authority).
Marketing, promotional & personalisation
To ensure you are kept up to date with BRUU we use personal data for marketing purposes and may send you postal mail, texts and/or emails to update you on the latest offers and events. We will do this if you sign up to our newsletter on our website. Additionally, if you purchase a product or service from us we may also send you information about our similar products and services (this is known as “soft opt-in” and we do not require your consent to send such messages but you can unsubscribe at any time).
We may also show you online media communications through external social media platforms such as Facebook and Instagram and external digital advertisers such as Google.
You have the right to opt out of receiving promotional communications at any time, by:
1) Informing us that you wish to change your marketing preferences by contacting our customer support team at firstname.lastname@example.org;
2) Making use of the simple “unsubscribe” link in emails or the “STOP” number for texts; and/or
3) Contacting our Data Protection Officer by post to the Data Protection Officer, BRUU, YOLO INC, Upper Floors, 1 Chantry Wynd, Finkle Street, Richmond, DL10 4QE, UK.
This may not stop service messages such as order updates.
Our partners and service providers
In order to make certain services available to you and to help us better understand your preferences, we have partnered with certain trusted third parties including logistics and marketing service providers. We may need to share your personal information with some of our service partners. We only allow our service providers to handle your personal information when they have confirmed that they apply appropriate data protection and security controls.
Your data is not shared with companies who intend to send your promotional communications. We only share your data with our partners and services providers to enable us to provide our goods and services.
Examples include communicating your data with our logistics partner and couriers so they can fulfil your order and offer tracking information. Our website also uses third party applications and in these instances, our website shares data with them to enable that service or for fraud screening protection.
Other third parties may include other companies within our group, investors, auditors, advisors, credit reference agencies, government bodies and regulators.
Legal basis for using data
We are required to set out the legal basis for our processing of your personal data.
1) We collect and use your data as necessary to perform our contract with you ;
2) As necessary for the pursuit of our legitimate interests, including:
selling and supplying goods and services to our customers; promoting, marketing and advertising our products and services; sending promotional communications which are relevant and tailored to individual customers (including administering loyalty schemes); to identify and contact competition winners; understanding our customers’ behaviour, activities, preferences, and needs; improving existing products and services and developing new products and services; protecting customers, employees and other individuals and maintaining their safety, health and welfare; good governance, accounting and managing and auditing our operations and complying with our legal and regulatory obligations; preventing, investigating and detecting crime, fraud or anti-social behaviour, including working with law enforcement agencies; handling customer contacts, queries, complaints or disputes; protecting our company, its employees and customers, by taking appropriate legal action against third parties who have committed criminal acts or are in breach of legal obligations to us; handling any legal claims or regulatory enforcement actions taken against us; and fulfilling our duties to our customers, colleagues, shareholders and other stakeholders;
3) As necessary for complying with our legal obligations including:
where you exercise your rights under data protection laws
for compliance with legal and regulatory requirements; to establish or defend legal rights;
4) Based on your consent
You have the right to withdraw consent at any time. Where consent is the only legal basis for processing, we will cease to process data after consent is withdrawn.
How we protect your data
We have security measures in place to protect your information. The security measures we use will depend on the type of information collected.
How to protect your data
You should always be careful when sharing your personal data. No one from our company will ever ask you to confirm any bank account or credit card details via email. If you receive an email claiming to be from us asking you to do so, please ignore it and do not respond.
If you are using a computing device in a public location, we recommend that you always log out and close the website browser when you complete an online session.
In addition, we recommend that you take the following security measures to enhance your online safety: -
- keep your account passwords private
- when creating a password, use a difficult word/number combination of at least 8 characters
- avoid using the same password for different online accounts.
How long do we keep your data?
We will not retain your data for longer than necessary for the purposes set out in this Notice. Different retention periods apply for different types of information.
In summary, various laws, accounting and regulatory requirements applicable to us require us to retain certain records for specific amounts of time. In relation to your personal data, we will hold this only for so long as we require that personal data for legal or regulatory reasons or for legitimate organisational purposes. We will not keep your data for longer than is necessary for the purposes for which we collect them.
International transfers of data
To deliver products and services to you, it is sometimes necessary to share your personal information outside of the European Economic Area (the EEA). This will typically occur when service providers are located outside the EEA or if you are based outside the EEA. These transfers are subject to special rules under data protection laws.
If we transfer your personal information outside the EEA, we will ensure that the transfer will be compliant with data protection law.
You have the right to:
- be informed about our processing or your personal data which is the aim of this Notice;
- request access to personal data we hold about you at any time;
- ask us to update and correct any out-of-date or incorrect personal data that we hold about you;
- object to processing of your personal data including use of your data for automated decision making including profiling
- withdraw any consent you have given us and to opt out of any marketing communications that we may send you;
- prevent processing that is likely to cause damage or distress to you or anyone else;
- request that we erase your personal data in certain circumstances (the right to be forgotten) for example when the data are no longer necessary for the purpose for which we collected them; and
- have your personal data provided to you by us in a structured, commonly used and machine-readable format and transmitted to another data controller.
If you wish to exercise any of the above rights, you can contact us either by email to email@example.com or by post to the Data Protection Officer, Upper Floors, 1 Chantry Wynd, Finkle Street, Richmond, North Yorkshire, DL10 4QE, UK.
You have the right to lodge a complaint with the Information Commissioner’s Office at Wycliffe House, Water Lane, Wilmslow, SK9 5AF, United Kingdom if you believe we have not handled your personal data in accordance with the law. Further information, including contact details, is available at https://ico.org.uk.
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Script Generated Cookies
Script generated cookies are placed on your hard drive when you enter any Members Only area of our website. This means that our website will remember that you’ve been there before. Script generated cookies stay on your hard drive until you remove them.
Occasionally we may use third-parties to advertise on our website. These websites will have their own cookies that we have no control over. You can block cookies by adjusting the settings in your browser. However, we don’t recommend that you do this if you intend to purchase from our website. You might find that you don’t have access to all the parts of the website required.
Terms & Conditions
For our terms please refer to the FAQ section on our website.